How to Create Marketing Videos?

Marketing videos are the type of videos that has the potential to market a specific product or service through video content. One can use marketing videos on multiple types of digital channels to engage a high number of people. The auto-visual content of marketing videos has the power to engage customers and boost revenue for you.

However,creating a marketing video that has the capabilities to attract anyone all across the globe can be challenging. For this reason, this article will provide you with beneficial information aboutmarketing video production .

Part 1: What is the Importance of Marketing Videos?

In this content-driven world, people can share their products and services in any part of the world with virtual assistance. Marketing videos can function as a reliable medium for this. Brands, organizations, and other businesses don’t rely onmarketing video production .

This is because they are unaware of the benefits of marketing videos. In this section, we will discuss some of the topmost benefits of marketing videos.

1. Engagement and Information Retention

The content of marketing videos tends to grab the users’ attention effectively. Moreover, people also prefer to watch videos over reading lengthy texts. There are several informational visual and auditory elements embedded in the videos. Through this, you can also improve information retention.

2. Brand Awareness and Conversion

Withmarketing video production and sharing, you can create awareness of your brand. It also helps showcase the professional side of your brand worldwide. In addition, you can also get reliable exposure which can boost your sales. It can help you in driving conversions and generating leads. You can also get a chance to rank higher in search engines.

3. SEO and Reach

The best-in-class marketing videos can help you with search engine optimization. This also opens the gates for having more organic traffic in a limited time. You can also get beneficial social media reach and interact with your clients easily. This also helps in expanding the reach to build credibility.

4. Effective Storytelling and Results

Bycreating marketing videos , you are not only marketing your products or services but also telling the story of your brand. You can also personalize the audience you want and can effectively target them. Above all, it can provide measurable results for you through which you can achieve several conversion metrics.

5. Conversion and Credibility

Luckily, you can also create marketing videos to achieve reliable conversion and credibility. With an engaging video, you can convert the viewers into customers and generate revenue. Along with this part, it also builds a trustworthy relationship between a seller and a buyer. Thus, you can show yourself as a more credible brand on social media.

Part 2: How Many Types Of Marketing Videos Are There?

Initially, you need to consider your brand’s niche and then jump to creating the marketing videos. Several types of marketing videos are presented on the web, and you can select the one that suits your preferences. The understated points will further guide you about this:

1. Business Marketing Videos

It is a category of marketing videos that helps promote and represent a business. With these types of videos, you can engage ladies and foster customer loyalty. There are several formats and styles of creatingmarketing videos for business ; you can select the one as per your preferences. Moreover, this also helps in highlighting your professionalism to the viewers.

2. Real-Estate Marketing Videos

It is important to tell the client about the benefits of buying a property. With real- estate marketing video marketing, you can market the property and picture yourself as a dependable agent. In the real estate marketing videos, you can show the property to the viewers, tell them about the pros of buying these properties, and can also give an overview of the terms and conditions.

3. Healthcare Marketing Videos

Did you finish your doctorate degree and are now establishing a clinical setup? Know that it is important to market it through videos so many people can know about it. Besides this, be keen enough to show how skilled you are. You can also do healthcareYouTube video marketing to show your dedication to your duty as a doctor.

4. Restaurants Marketing Videos

There are tons of restaurants in any country, so why will someone choose your restaurant? Yes, they will choose your restaurant because you know how to market what you have. Also, add mouth-watering visuals and offer exclusive offers for the customers. You can also present the cooking demos and chef interviews in the restaurant video marketing.

5. Animated Marketing Videos

Animated marketing videos are known to be more visually appealing. It can also offer a simplified explanation of a product and service as there are no such limitations on imagination, so you can market your products as you wish with this type of video marketing. You can also update and change the videos as much as you want.

6. Dental Marketing Videos

By using dental marketing videos, you can not only showcase your skills but can also educate people. It also helps in building credibility along with concise demonstrations. You can also address the myths about dentistry and clear them for the ease of dental patients. Having the best professional practice, along with highlighting the offers, is also a part of this.

7. Promotional Marketing Videos

This specific category ofmarketing video production helps you to promote your products engagingly. You can tell about your products and guide the viewers about their usability. Moreover, it also helps persuade the targeted audience to buy what you are selling. The chances to get a higher conversion rate are also a benefit.

8. Brand Story Marketing Videos

It is essential to tell the back story of your brand to the viewers. This not only helps in establishing an emotional connection but also helps in getting more customers. Some users can also use your story as an example of success. You can also get several competitive advantages along with measurable results with this.

Part 3: What Strategies Can You Implement To Create Best-In-Class Marketing Videos?

There are diversified strategies that you can implement whilecreating a marketing video . This will help you to attract more organic traffic and boost the client ratio. Some of these strategies are discussed here for you:

1. Target Your Audience

Before anything else, you need to identify your targeted audience. Make sure youcreate marketing videos in such a way that they can attract more users. Your targeted audience should know you are making videos on your desired content.

It helps in optimizing relevancy and gain competitive advantages. You can also ensure flexibility in your content so there can be perfect segmentations. Opening the gates of communication is also possible with this.

2. Find a Creative Idea For Your Video

For creatingproduct videos for marketing , you have to make your videos creative. Try to add music that can attract the user’s attention in no time. Moreover, for getting creative ideas, you can also explore several platforms. Make sure your primary goal is attracting users and having community-based initiatives.

In addition, you can also follow the ongoing trends to create trendy videos. Not only this, but you can start your trends to get more popular.

3. Make A Script For The Marketing Video You Are Making

For effectivemarketing video production , you must ensure you are not missing out on any point. Try to embed all the creative elements in one video. Above all, try to make a script so nothing is missing out. You can create the scripts manually, or you can either use AI power tools to create the scripts.

Additionally, you can get the outlines of the script to create customized layouts for scripts. You can also add specialized keywords to ensure the engagement of the scripts.

4. Use Proper Tools To Edit Your Video

Editing is the key factor in maximizing the efficiency of your videos. With optimized editing, you can give the perfect and innovative outlook for the videos. With proper editing, you can make the simple-looking videos more studio friendly. Don’t fret if you have no idea about the tool that can help you edit the videos.

Virbo is a specializedYouTube video marketing tool through which you can not only edit videos but can also make videos from scratch. This software can also add virtual YouTubers in the videos that can express the key points of your videos.

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Key Features

1. You can use Virbo on major operating systems such as Windows, Android, or iOS. Moreover, you can also use the premium version on several devices without any issues.
2. There are more than 150 AI Avatars in it through which you can make videos more engaging. You also have a chance to select customized avatars as per your need.
3. It also incorporates versatile commercial stocks. You can access more than 180 templates along with royalty-free music.
4. Using the AI voices of Virbo, you can create quality-oriented text-to-speech videos. Moreover, you can also select the language and accents.
5. The AI script feature of Virbo can create innovative scripts for you with its AI powers. You can even optimize the scripts on Windows computers.

6. Upload Your Video On Platforms

Never stop with just one social media platform. You need to share your marketing videos on versatile platforms. This will help in boosting the reach and visibility of your videos. Make sure if you are making aYouTube marketing video , you share it on other platforms such as TikTok, Instagram, and more.

Furthermore, you can paste the shareable link in descriptions so viewers can share the video with a link. Do ask your friends and family members to share and like the videos.

Conclusion

In a nutshell, you have to create perfect-levelproduct videos for marketing . Creating and sharing marketing videos has many benefits, which you can learn from the above discussion. In addition to this, the strategies through which you can get the desirable outcomes from the videos are mentioned above.

As all the strategies are easy to follow and effective, you can use them without confusion. Other than this, the top-notch tool through which you can create the best-in-class videos is Virbo. You can use this innovative AI tool to create engaging marketing videos.

You May Also Ask

1. What is the best strategy for video marketing?

There are tons of strategies but not all strategies are for every user. It depends solely on your business and target audience. You just have to make sure that you do everything in your power to make videos optimized. It includes adding effects, integrating sounds and visuals, and more.

2. How can video marketing increase sales?

With video marketing, customers can understand and learn about your business in a better way. This further leads to increased marketing sales. You can also connect emotionally with the customers and attract more organic traffic.

3. How Long Should a Marketing Video Be?

If you are new to making video marketing, you need to know the duration of the videos. Here are some of the video durations which you need to know:

• Explainer Videos: 1-2 minutes
• Product Demos: 2-3 minutes.
• Testimonials: 1-2 minutes.
• Live Streams: It can vary, but shorter streams (30 minutes or less) are more engaging.
• Brand Videos: 2-3 minutes.
• How-to Videos: 2-5 minutes (Depending upon the topic)
• Animated Videos: 1-2 minutes.

Mastering Facebook Live: Your Complete Guide to Successful Streaming

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you canlivestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused abouthow to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how togo live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to useFacebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click onWhat’s on your mind? SelectLive Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click onGo Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click theFinish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected toLive Producer , which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are aFacebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on theWhat’s on your mind section and click on the three dots action button. There, you will findLive Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click onGo Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

If you want to take yourFacebook streaming to the next level, then you should tryVirbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming,Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features ofVirbo Live

• Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
• 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
• Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You geta live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes,Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

Kya Aap Video Call Kar Sakty Ho:Translate Any Hindi Video Into English

Breaking language barriers is key to effective communication. Whether you’re a language enthusiast, a traveler, or simply want to reach a diverse audience, the ability to translate Hindi videos into English seamlessly can open up new possibilities. In this article, we explore the power of AI in language translation, revealing the best online tool for translating Hindi into English. We will also share some common Hindi phrases and their English equivalents to help you understand both languages for a more approachable global conversation. So read on!

Part 01. Best Online Tool to Translate Hindi Into English

While many people turn to Google Translate for Hindi to English translation, it isn’t always accurate. Yes, it works great for one or two sentences, trivia, Q&As, with no complex structure. But that is all. If you are translating a longer video, it gives out terrible results.

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The best tool to translate Hindi videos into English or English content into Hindi isWondershare’s Virbo . Virbo is a fantastic new tool that can seamlessly convert any video content into 20+ languages. Hindi is among these languages, offering easy translation between to and from English.

What makes Virbo better than others?

Below are some reasons we prefer Virbo over other AI video translation services:

1. Lets you translate video content from 20 different languages of the world
2. Multiple fantastic AI tools to streamline your content creation process
3. Offers options to translate videos in bulk
4. Has a free version that works great with videos smaller than 5 minutes
5. The free version supports files up to a size of 500MB
6. Convenient and easy-to-use service

How to translate any Hindi video to English Easily?

Let’s take a look now at how you can translate a Hindi video into English or an English video into Hindi. For this tutorial, we will be using Virbo’s Windows software to translate an English video into Hindi. Let’s get started.

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Step 1 - Launch Virbo and start the Video Translator Tool

First of all, you need to download and install Virbo on your PC/Laptop. You can get the virbo software from official website and get it installed.

Once the installation is complete, launch the software and go to theVideo Translator option at the top, as you can see in the screenshot below.

Step 2 - Upload your video

You can drag and drop a video on this window or just link your video the old-school way.

Step 3 - Select your original (source) and translated languages

Next, you have to select your languages. If you are translating from Hindi to English, select Hindi as the original language and English as the Translated language, as you can see in the screenshot below.

Step 4 - Translate your video

Finally, hit the orange “Translate this video” button at the bottom. You can also select some other options like lip sync and subtitles (for direct download).

That’s all you need to do. Leave the rest to Virbo. Virbo will take some time, depending on the length, to translate the entire video and present your translation.

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Part 02. 10 Common Hindi Phrases Translated Into English

We have translated some common Hindi phrases into English for your quick reference. Check how slight variations can change the entire translation!

Hindi Phrases	English Translation
Aap video call karo	Please video call
Aap mujhe video call karo	Please video call me!
Main aapko video call kar sakta hun	I can video call you
Aap mujhe video call kar saktay ho	You can video call me
Aap mujhe video call kiya karo	Video call me, sometimes
Aap mujhe video call na karo	Don’t video call me
Kya aap video call kar sakte ho	Can you video call?
Kya aap mujhe video call kar sakte ho	Can you video call me?
Kya aap abi video call kar dakte ho	Can you video call right now?
Kya main aapko video call kar sakta hun	Can I video call you?

Part 03. Frequently Asked Questions (FAQs)

1. What is the best AI tool to translate a video from Hindi to English

As we previously discussed, Wondershare’s Virbo is the best AI tool to convert any Hindi video into English. It’s simple to use, provides accurate translations and comes with a host of other AI tools that make content creation really easy.

2. Can AI really help with translating a video from Hindi to English

Yes, AI can really supercharge your content creation by providing you with a basic translation of the content, as we demonstrated in this article.

3. What is the best AI Translation Tool?

Well, there are some great options in the market, and each of them comes with its own strengths and weaknesses. However, we love Wondershare Virbo because of how simple it is to use. Even a non-techie can handle it with ease and get content translated.

4. Can I get Hindi subtitles with Virbo?

Yes absolutely. With Virbo, you can get subtitles in any of the 20 and more languages it supports. You can download the SRT file and then use it for your project if you want.

5. What languages does Virbo support besides Hindi?

Other languages Virbo supports for translation are:

English, French, Spanish, German, Portuguese, Italian, Japanese, Indonesian, Chinese, Arabic, Filipino, Korean, Russian

Conclusion

Hindi is a complex language. So, when it comes to translating a Hindi video into English, it’s not always about getting the most word-to-word translation. The best AI translation tools, like Wondershare Virbo, always come up with a translation that’s the closest and most accurate representation of the context without losing the message. But tools like Virbo really supercharge your content creation efforts. You can always get a professional translator to have a quick look at the generated text and align it with your project. Try Virbo now and let us know what you think!

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Finest Text-to-Speech Male Voice Tools for Natural Output

In recent years, mostly female voices were utilized in the text-to-speech feature. However, male voices are also reliable options to utilize in the text-to-speech features. This can help you in ensuring preferences and inclusivity. In this article, we will discuss top-class text-to-speech male voice tools. In addition, we will guide you about using the built-in voice-to-text feature of Mac.

Part 1: Innovative Online Tools for Text-to-Speech Male Voice

Getting confused while selecting a reliable text-to-speech male tool is still here. After careful evaluation, we have gathered the best-in-class tools for converting text to speech. Jump below to get into the tools right away:

1. Speechify

If you want to make readings more efficient and accessible, this online tool covers you. With it, you can listen to your choice’s content rather than read it. This text-to-speech male tool incorporates AI algorithms through which you can easily listen to various music. Above all, it has some fantastic features that enhance your reading experience.

You can also use its voice-over studio to create human-quality voices with customization. You can use this tool to turn any type of text into speech. It also comprehends 30+ premium voices along fastest listening speed, which is 1.1 and more. It can also skip ads, citations, or footers automatically in speech.

How to Convert Text into Speech with Speechify

The procedure of converting text into speech with Speechify is not as complicated as you think. You can even turn Telugu text-to-speech male voice online with this. Feel free to follow the steps instructed below to accomplish this task:

Step 1: Initially, launch Speechify text-to-speech online tool on your browser and import the text of your choice. Following this, go to “Select Speed” and manage it accordingly.

Step 2: Next, choose “Select Voice” and choose a male voice that fits your need. To convert speech into text, click the “Listen” icon and listen to your text as speech.

2. Speakatoo

With this advanced text-to-speech male voice tool, you can convert text into 120+ languages. It can also generate high-quality text in multiple formats, such as OGG, MP3, and MP4. Moreover, it also has a wide array of AI-based features and API integrations. You can also get SSML support with this exclusive tool.

The audio control lets you control several metrics of audio to optimize functionality. In addition, it also incorporates the breathing pause, which makes your speech more realistic. One of the best things is it has 700+ male and female voices.

What is the Procedure to Turn Text to Speech with Speakatoo

Speakatoo has an optimized quality procedure to turn text into voice. To accomplish this task with ease, you can follow the steps given here:

Step 1: Open your browser and search for Speakatoo. Once you are on the main page, go to “Language” and select the language of your choice. Next, click “Voice” and choose the voice you like. In the “Text” section, you can enter text in the text box.

Step 2: To proceed, manage the “Audio Controls” and “Advanced Effects”. Finally, hit the “Play me” button. You can also click “Download” to download the speech.

Part 2: Powerful and Advanced AI Voices Generator for Windows, Android, and iOS

Virbo is an amazing AI voice tool through which you can convert text into 120+ voices and languages. All the voices are realistically humane, so you don’t have to worry about that. Besides that, the interface of Virbo is quite optimistic, making your work easier.

It also has blazing-fast data processing speech, which also streamlines your workflow efficiency. You can also use this tool on multiple devices without any restrictions.

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Key Features of Virbo

1. It supports multinational AI avatars to make impressive videos. You can also select both male and female avatars.
2. There are endless assets in Virbo which include royalty-free music and templates. You can use them at your convenience.
3. Using its AI Script feature, you can generate impressive scripts for best-in-class videos.

How to Convert Text to Speech with Virbo

By following the straightforward steps listed below, you can convert text to speech male without any issues:

Step 1: Open Virbo and Access Feature

To start, open Virbo on your device and select the “Text to Speech” feature from the main interface. Next, select the style and voice for a speech from the next screen and hit the “Convert Now” button.

Step 2: Start Convert Text to Speech

To proceed, paste the text in the “Text to Speech” interface and tap the “Create Video” button. Select the dimension from the orientation options of Virbo, such as Portrait Video and Landscape Video, and hit the “Create Now” button. Wait a few moments and then download the video on the device.

Part 3: How to Use the In-Built Text-to-Voice Feature of MacBook

Mac users mainly have no idea that they can use the in-built text-to-speech male feature of Mac. If you are a Mac user that also has no idea about using this feature, this part is for you. Follow the instructions given below to use this amazing feature with ease:

**Step 1:**Start your Mac and click the “Apple” icon to locate and access the System Settings. Afterward, go into the “Accessibility” settings and click the “Spoken Content” option.

**Step 2:**Next, locate “Speak Selection” and enable it. You can also select the “Info” icon for managing settings such as Highlight Content, Word Content, Show Controller, and more. Finally, confirm the settings by pressing the “OK” button.

Wrapping Up

As stated in this article, you can easily use the innovative text-to-speech male voice software. This can turn any type of text into male voices without any issue. The online tools that can help you with this are Speechify and Speakatoo.

You can also use the most recommended Windows, Android, or iOS tool, Virbo. It has some fantastic features you can learn from the above discussion. Moreover, if you are a Mac user, you can use its built-in text-to-speech feature by following the steps discussed in this article.

Live Commerce Success Stories: Lessons Learned & Predictions for the Future

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce , live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage oflive streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

1. Sales Acceleration : Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

Achievement : The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

Advantages of Virbo Live Commerce:

• Continuous 24/7 live commerce broadcasting without interruptions
• Cost-effective streamers with lower personnel and equipment expenses
• Reduced dependence on large human teams
• Seamless language and accent translations to engage a diverse global audience
• Stable and lag-free streaming performance
• Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailedstep-by-step guide :

Step 1 Create a Live Shopping Rooms

Log intoVirbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s whyVirbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

Build Your AI Twitch Streamer with Animated Avatars

The rise ofAI streamers has transformed how people consume content. With AI slowly becoming a normal part of life, many tasks can now easily be automated. Among the key players in this resolution is Twich AI. Originally launched in 2001, Twitch has been a go-to for streaming live videos. However, the recent development allows users to stream with realistic avatars. In this article, we explore the evolution of AI Twitch streamers and how Virbo can help you become a better streamer.

Part 1: Create Better AI Shows on Twitch With Virbo’s AI Streamer

AI-powered shows on Twitch have great potential, but they require effort to stand out. You must understand the needs of your audience and create a streamer they can resonate with. It is also important to consider how viewers will be interacting with the AI streamer.

01 What is a Twitch AI streamer?

Twitch AI streamer is a live stream on the Twitch platform where the person on the screen is an AI-powered avatar rather than a human. The AI streamer Twitch platform is known to be engaging and allows viewers to interact with an avatar of their choosing.

The AI avatar in Twitch can be manifested in several ways:

1. Virtual AI Streamers : An animated 2D or 3D avatar is controlled by an AI program to play games or respond to chat messages in real-time. The avatar can engage in basic conversations either in text messages or synthesized voice. Common examples include AtheneLive and Neuro-sama.
2. AI-Powered Stream Assistants: The A avatar acts as a co-host or helper alongside a human streamer. They can analyze chat messages and offer insights, play music, generate live graphs, respond to cues, and add overlays to enhance the stream.
3. Deepfake Streamers: This option uses Deepfake technology to create virtual avatars that mimic the voice and appearance of specific human streamers. Although still considered a controversial approach with some ethical concerns, Deepfake streamers offer an exceptional experience to twitch streamer AI viewers.

The AI streamers on Twitch have become quite popular within a short time because of several reasons. The novelty of watching an AI interact and entertain is one of the reasons people are so curious about the platform. They get a glimpse into the future content creation and just how much AI will offer. AI streamers are also more engaging and can interact heavily with the chat without tiring. They can respond to questions and adapt their content based on viewer feedback. Some viewers find this to be a unique way of consuming content and creating a dynamic experience.

02 How can Virbo become your AI Twitch streamer?

The use of AI in streaming videos has become popular and widely accepted. Creators who leverage the power of AI can produce content that is more relevant and valuable to their audience. Virbo Live has put in place vital features needed to become a successful AI Twitch streamer. You can create your AI streamer with less effort and offer your audience quality content.

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Powerful Features of Virbo asAI Twitch streamer

1. Realistic AI-driven Avatars : Keep your audience engaged with AI streamers or Vtubers that mimic natural movements perfectly.
2. Multiple Languages and Accents : Integrate the right language and accent for your specific audience
3. AI Translation : Effortlessly translate your text into multiple languages and appropriate voices to match various audiences
4. AI Live Shopping Script Generation : Generate a script for your AI streamer automatically to make sure it does not miss a thing
5. Customizable Q&A Repository : Create a personalized Q&A database to allow AI streamer to connect with your audience in a smarter way
6. Microphone Integration for Voice-Driven AI : Get your AI-powered avatar to speak in real-time by connecting and speaking into the microphone
7. Interaction Through Text : Trigger and get your AI streamer to speak what is in your text

Part 2: Creating AI Streamers on Twitch: Step-by-Step Guide

Creating AI streamers on Twitch can be an exciting experience. You can create content on the go and keep your viewers engaged at all times. However, Virbo Live offers you an easy way to create AI streamers that will keep your Twitch audience engaged. With Virbo, the process is faster and requires less effort because most steps are automated.

Equipment requirement

Before creating your AI show Twitch, you need to make sure your equipment can stream effectively and that your internet speed is fast enough. Some of theequipment requirements for building your AI streamer include:

• Computer Requirements : Make sure your computer is configured well with Stereo Mix or other virtual sound cards and is running smoothly
• Network Requirements: Make sure your average network speed is at least 5Mbps for smooth live streaming.
• Browser Requirements : It is recommended that you use the latest Chrome browser for optimal and stable performance.

Once you have confirmed that your computer is in a good state, you can head over to Virbo Live and create an AI streamer for your Twitch show. The process is easy and takes only a few steps.

Step 1 Create a Live Shopping Rooms

Visit the Virbo Live and log in. Click “Create a Black Livestream Room” to get started. Alternatively, you can select a template of choice from the available ones to create a new live room.

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Step 2 Choose AI Streamers and Background

From the virtual host library, choose an AI avatar that you would like to use as your virtual streamer. Add the avatar to your live room and customize it as desired. You can change the avatar’s position, appearance, and even the background to match your Twitch show.

Step 3 Enter Text or Voice

With the AI streamer ready, it is time to add in the content. You can upload your audio or enter a script that the AI Avatar for the avatar. Virbo Live also allows you to automatically generate a script using the AI smart scriptwriter. On the other hand, the AI translator allows you to effortlessly translate your script to match your audience.

Step 4 Start Live Streaming

After preparing your AI Avatar with the content, you can go ahead and live stream it on Twitch. Click Start Live Streaming in the top right corner and choose the OBS software to live stream on Twitch.

Step 5 Interact With the Audience

Virbo Live allows your AI streamer to actively interact with your audience. Make sure you turn on this feature once your avatar has gone live.

Part 3: Future Integrations of Virbo Live and Twitch to Elevate Streaming Experience

The integration of Virbo Live and Twitch creates an opportunity to elevate the streaming experience. The fusion of AI streamers and Twitch will likely revolutionize the streaming landscape. By creating immersive and interactive experiences. Both viewers and creators will benefit from the exciting possibilities brought about by this integration:

For Viewers:

• Personalized Content Curation: AI will analyze viewing habits and recommend streams tailored to the viewer’s interests by predicting what you’ll enjoy before you know it.
• Interactive AI Companions: The AI co-host will analyze chats and offer witty commentary alongside the streamer.
• Dynamic Stream Overlays: AI will generate real-time overlays that react to viewer interactions and emotions, adding a layer of dynamism and personalization to the viewing experience.
• Immersive Virtual Worlds: AI will power dynamic virtual environments that react to the stream’s content.

For Streamers:

• AI-powered Production Assistant: An AI assistant will handle scene transitions and managing overlays freeing up streamers to focus on creating engaging content.
• AI-driven Content Generation: AI will generate creative in-game challenges, adding an element of improvisation and keeping the stream fresh.
• Enhanced Audience Engagement: AI will analyze chat sentiment to suggest conversation starters or engaging activities based on viewer interests.
• Stream Performance Insights: AI will analyze viewer engagement metrics and provide actionable insights to streamers.

Conclusion

The rise of AI streamers has significantly affected the way creators produce content and viewers receive it. AsAI Twitch streamers become more popular, Virbo Live is helping content creators develop more engaging content for their audience. It is important to ensure that the AI streamer can engage effectively with the audience and offer them valuable experience. WithVirbo Live , you can create a highly responsive AI streamer that will leave your audience entertained and engaged.

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What Are AI Tools? | Wondershare Virbo Glossary

Part 1. What are AI tools?

AI tools, also known as artificial intelligence tools, refer to software applications or systems that utilize artificial intelligence techniques to automate tasks, solve complex problems, or enhance human capabilities in various domains. AI tools leverage the capabilities of machine learning, language processing, computer vision, and other AI techniques to analyze data, make predictions, generate valuable insights, and accomplish tasks that were traditionally dependent on human intelligence.

AI tools encompass a broad range of software applications and systems that harness artificial intelligence techniques to automate tasks, solve complex problems, and augment human capabilities. From machine learning platforms to natural language processing tools, computer vision systems, chatbot development platforms, recommender systems, and data analytics tools, these AI tools are revolutionizing industries and transforming how we work. By leveraging the power of AI, organizations, and individuals can gain valuable insights, improve efficiency, and create innovative solutions across various domains.

Part 2. The underlying factors contributing to the rise of AI tools

The emergence of AI tools is a result of several factors coming together. Here are some background factors:

01of 05Growing data volume

The digital age and widespread adoption of the internet have led to the generation and storage of vast amounts of data. The scale and complexity of this data have increased rapidly, making traditional data processing methods inadequate. AI tools can handle large-scale data and extract useful information from it, making them a solution to meet this demand.

02of 05Advancements in hardware and computing power

With the continuous improvement of computer hardware and processing capabilities, such as graphics processing units (GPUs) and cloud computing technologies, AI tools can perform complex computations faster and more accurately. This provides a robust infrastructure for the development and utilization of AI tools.

03of 05Progress in algorithms and models

Algorithms and models in the field of AI have been continuously evolving and improving. For example, the rise of deep learning models enables computers to better process complex data types such as images, speech, and natural language. These advancements enable AI tools to handle and analyze data with greater accuracy and efficiency.

04of 05Business needs and competitive pressures

Businesses face increasingly fierce competition and ever-changing market demands. AI tools offer an innovative and intelligent way to address these challenges. By leveraging AI tools, organizations can optimize their operations, improve products and services, and enhance their competitiveness.

05of 05Drive from scientific research

The investment in AI technology by academia and research institutions has been a driving force behind the development of AI tools. The efforts and innovations of researchers have propelled advancements in algorithms and models, providing a theoretical and practical foundation for the development of AI tools.

In conclusion, the emergence of AI tools is the result of multiple factors interacting, including the growth of data, advancements in hardware and computing power, progress in algorithms and models, as well as business needs, and the drive from scientific research. These background factors collectively contribute to the development and application of AI tools.

Part 3. How to treat AI tools?

Our attitude towards AI tools can vary because they can be influenced by various factors, including cultural differences, societal demands, ethical considerations, responsible usage, and understanding of their limitations. The key is to strike a balance between embracing the potential benefits of AI tools while also addressing the ethical considerations and potential challenges they may present.

Part 1. What are AI tools?

AI tools, also known as artificial intelligence tools, refer to software applications or systems that utilize artificial intelligence techniques to automate tasks, solve complex problems, or enhance human capabilities in various domains. AI tools leverage the capabilities of machine learning, language processing, computer vision, and other AI techniques to analyze data, make predictions, generate valuable insights, and accomplish tasks that were traditionally dependent on human intelligence.

AI tools encompass a broad range of software applications and systems that harness artificial intelligence techniques to automate tasks, solve complex problems, and augment human capabilities. From machine learning platforms to natural language processing tools, computer vision systems, chatbot development platforms, recommender systems, and data analytics tools, these AI tools are revolutionizing industries and transforming how we work. By leveraging the power of AI, organizations, and individuals can gain valuable insights, improve efficiency, and create innovative solutions across various domains.

Part 2. The underlying factors contributing to the rise of AI tools

The emergence of AI tools is a result of several factors coming together. Here are some background factors:

01of 05Growing data volume

The digital age and widespread adoption of the internet have led to the generation and storage of vast amounts of data. The scale and complexity of this data have increased rapidly, making traditional data processing methods inadequate. AI tools can handle large-scale data and extract useful information from it, making them a solution to meet this demand.

02of 05Advancements in hardware and computing power

With the continuous improvement of computer hardware and processing capabilities, such as graphics processing units (GPUs) and cloud computing technologies, AI tools can perform complex computations faster and more accurately. This provides a robust infrastructure for the development and utilization of AI tools.

03of 05Progress in algorithms and models

Algorithms and models in the field of AI have been continuously evolving and improving. For example, the rise of deep learning models enables computers to better process complex data types such as images, speech, and natural language. These advancements enable AI tools to handle and analyze data with greater accuracy and efficiency.

04of 05Business needs and competitive pressures

Businesses face increasingly fierce competition and ever-changing market demands. AI tools offer an innovative and intelligent way to address these challenges. By leveraging AI tools, organizations can optimize their operations, improve products and services, and enhance their competitiveness.

05of 05Drive from scientific research

The investment in AI technology by academia and research institutions has been a driving force behind the development of AI tools. The efforts and innovations of researchers have propelled advancements in algorithms and models, providing a theoretical and practical foundation for the development of AI tools.

In conclusion, the emergence of AI tools is the result of multiple factors interacting, including the growth of data, advancements in hardware and computing power, progress in algorithms and models, as well as business needs, and the drive from scientific research. These background factors collectively contribute to the development and application of AI tools.

Part 3. How to treat AI tools?

Our attitude towards AI tools can vary because they can be influenced by various factors, including cultural differences, societal demands, ethical considerations, responsible usage, and understanding of their limitations. The key is to strike a balance between embracing the potential benefits of AI tools while also addressing the ethical considerations and potential challenges they may present.

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